Business Development Services
Commercial support from messaging to execution.
For life science tools and diagnostics companies, early traction isn’t just about hustle — it’s about strategic clarity, credible messaging, and repeatable execution. We help Seed-to-Series B teams refine their commercial approach, build a focused pipeline, and start real conversations with the right buyers and partners.
BD Service Packages
BD Readiness Assessment
Benchmark your company’s BD readiness — and uncover what’s holding you back.
- Internal stakeholder interviews
- Messaging, ICP, and pipeline readiness review
- BD Benchmark Scorecard with strategic recommendations
Typically completed in 2–3 weeks
BD Quick Start
A focused jumpstart to align your team before outbound execution.
- Messaging toolkit + value proposition refinement
- Ideal customer profile (ICP) and segmentation
- Go-to-market readiness check
Typically completed in 3–4 weeks
BD Sprint
Structured outbound to build pipeline and early traction.
- Refined messaging + custom campaign development
- Prospect list creation, CRM setup, and outbound execution
- Live support for early meetings and objections
Typically completed in 6–8 weeks
Fractional BD Leadership
Ongoing strategic and execution support, without the full-time hire.
- BD roadmap, outbound oversight, and live coaching
- Pipeline review and buyer feedback loops
- Ideal for companies navigating BD with limited internal bandwidth
Typically provided over 9–12+ months
Strategic Projects
Market Landscape Assessment
Define your target market, size the opportunity, and find the right buyers.
- Market segmentation and competitive scan
- Buyer persona development
- Strategic targeting recommendations
Typically completed in 4–8 weeks
Pitch Deck Development
Turn your story into a compelling investor pitch — designed to be in the 1% that secure funding.
- Strategic positioning of market, team, traction, and opportunity
- Clarity of problem, solution, differentiation, and ask
- Visual and verbal alignment with early-stage investor expectations
Typically completed in 3–4 weeks
Commercialization Roadmap
Lay the groundwork for product launch, sales, or partnering.
- Go-to-market strategy and positioning
- Channel, pricing, and distribution model evaluation
- Commercial milestones and risk mitigation plan
Typically completed in 4–6 weeks
Market Expansion Roadmap
De-risk expansion into a new geography or customer segment.
- Market entry strategy and competitive positioning
- Local buyer and channel landscape assessment
- Commercial entry roadmap with messaging and resource implications
