Business Development Services
Commercial support from messaging to execution.
For life science tools and diagnostics companies, early traction isn’t just about hustle — it’s about strategic clarity, credible messaging, and repeatable execution. We help Seed-to-Series B teams refine their commercial approach, build a focused pipeline, and start real conversations with the right buyers and partners.
BD Service Packages
GTM Foundations Program
A focused GTM jumpstart to align your team before outbound execution.
- Messaging toolkit + value proposition refinement
- Ideal customer profile (ICP) and segmentation
- Go-to-market readiness preparation
Typically completed in 3–4 weeks
GTM Acceleration Program
Structured outbound to build pipeline and early traction.
- Refined messaging + custom campaign development
- Prospect list creation, CRM setup, and outbound execution
- Live support for early meetings and objections
Typically completed in 8–10 weeks
Fractional BD Leadership
Ongoing strategic and execution support, without the full-time hire.
- BD roadmap, outbound oversight or execution
- Pipeline review and buyer feedback loops
- Ideal for companies navigating BD with limited internal bandwidth
Typically provided over 6–12 months
Strategic Projects
Market Landscape Assessment
Define your target market, size the opportunity, and find the right buyers.
- Market segmentation and competitive scan
- Buyer persona development
- Strategic targeting recommendations
Typically completed in 4–6 weeks
Pitch Deck Development
Turn your story into a compelling investor pitch — designed to be in the 1% that secure funding.
- Strategic positioning of market, team, traction, and opportunity
- Clarity of problem, solution, differentiation, and ask
- Visual and verbal alignment with early-stage investor expectations
Typically completed in 3–4 weeks
Commercialization Roadmap
Lay the groundwork for product launch, sales, or partnering.
- Go-to-market strategy and positioning
- Channel, pricing, and distribution model evaluation
- Commercial milestones and risk mitigation plan
Typically completed in 4–6 weeks
Market Expansion Roadmap
De-risk expansion into a new geography or customer segment.
- Market entry strategy and competitive positioning
- Local buyer and channel landscape assessment
- Commercial entry roadmap with messaging and resource implications
